Nike Unite

Navigated the alignment between business goals and brand vision while managing and developing a scalable design process for the successful opening of 33 retail doors for Nike's value channel in NA.

-Business & Brand Alignment: Bridged the gap between business needs and brand strategy to create cohesive design process that supported large scale expansion.
-Design Process Development: led the creation and implementation of a design workflow that streamlined the development process, ensuring consistency and efficiency across multiple locations.
-Agency Partnership: Onboarded a design agency partner to optimize the environmental graphic design process.
-Resource Allocation: Resourced and organized the design studio, ensuring the right talent and resources were aligned with the project workload.

Location: Phoenix, AZ